The time is here, we’re in the endgame now. As we’ve learned with our friend Thanos, when you’re powerful enough to wield all the Infinity Stones, you have (almost) absolute power. Similarly when you wield all the Infinity Stones of Marketing, you have power over your business. It’s a snap!
Ohhh, maybe wrong choice of words…
What It Does:
Allows the user to enhance their physical strength and durability and boost the effects of the other five Gems. (via Wikipedia)
Marketing Stone:
Digital Ads. When part of a comprehensive Marketing strategy, Facebook Ads or Google Ads enhance and multiply the power of organic (non-paid) Marketing and content efforts.
MIND STONE
What It Does:
Allows the user to enhance their mental and psionic abilities and access the thoughts and dreams of other beings.
Marketing Stone:
Consultation Calls + Free Trials. These are opportunities for you to learn about the challenges and goals of your prospective customers and to convince them that they should pay for your product/service.
SOUL STONE
What It Does:
Allows the user to steal, control, manipulate, and alter living and dead souls. The Soul Gem is also the gateway to an idyllic pocket universe.
Marketing Stone:
Branding. Create an idyllic pocket universe? What better way to do that than to create Brand messaging that solves problems and delights your prospective customer?
REALITY STONE
What It Does:
Allows the user to create any type of alternate reality the user wishes.
Marketing Stone:
Social Media. When it comes to creating your reality in the eyes of prospective customers no tool is better than social media. It gives you so many content and messaging opportunities that shape the benefits of your product/service.
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SPACE STONE
What It Does:
Allows the user to exist in any location, move any object anywhere throughout reality, and teleport themselves and others.
Marketing Stone:
Remarketing. Having information about your business appear in other places across the internet after a prospective customer interacts with your website? That’s called remarketing. It’s the phenomena of the exact same camera you were looking at on Amazon all of a sudden popping up on Facebook newsfeed.
TIME STONE
What It Does:
Allows the user to see into the past and the future and change it.
Marketing Stone:
Customer Relationship Management (CRM). A CRM system can help you stay on top of promotional and up-sell opportunities with current customers. It can also help you turn back time with customers who turned down your products/services in the past, but could be open to purchase in the future. It could be any number of reasons why they didn’t purchase; budget, timing, importance. If you take good notes on customers who don’t buy, you might be able to re-engage them in a new way that will convert them.