June 27, 2023 Ross Herosian

GA4 Is Here, Cookie-less Web, The Attribution Nightmare, and Brand-Focused Marketing with Jeff Greenfield

Learn how GA4 and cookie-less web will make attribution almost impossible and what marketers can do to see growth with digital ads.

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June 8, 2023 Ross Herosian

Why Small Business Marketers Need To Get On Board with Google Analytics 4 (And How to Make It Happen)

Despite the clunky process, it's important for small business marketers to set up and take advantage of the new GA4 platform.

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May 11, 2023 Ross Herosian

Boost SEO Rankings: Ways a Table of Contents Can Improve Your Blog’s Search Results

Let's explore how a table of contents can improve your blog's search engine rankings and reader engagement.

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November 15, 2022 Ross Herosian

Google Search Essentials: An Explanation For Content Creators + Small Biz Marketers

A walkthrough of the three categories of the Google Search Essentials guide + how to create the best content for your audience AND search

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August 21, 2021 Ross Herosian

Why Traditional Marketing Plans Don’t Work

Four reasons why traditional marketing plans don’t work for creative business owners

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July 26, 2021 Ross Herosian

Video Marketing: How To Get Get Comfortable On Camera (And Other Video Tips)

We’re diving into why video is so important for your business and tips for people who are not confident on camera.

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June 14, 2021 Ross Herosian

News Cycle: Twitter Blue, BK Trolls Chik-Fil-A, Apple Mail

In this News Cycle episode of TriPod, it’s quick hits and updates from the worlds of digital marketing, media, and advertising.

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May 12, 2021 Ross Herosian

How Software Advice Helps Creative Business Owners + Small Business Owners

In search of a software solution to help you automate, simplify, or scale your business? Software Advice can help!

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